The Leograph Blogs - Media and Entertainment updates and insights

  The Color of Christmas: Why Is It Red?  A  fascinating mix of  history, religion, culture, and branding . What was Santa’s original look, really? Every December, the world turns  red . Red lights. Red hats. Red ribbons. Red everywhere. But have you ever paused to ask: Why red? Was Christmas  always  this color? And did Santa really start out this way? The answer is a fascinating mix of  history, religion, culture, and branding . Christmas Wasn’t Always Red In the  early centuries of Christmas celebrations , red wasn’t the dominant color at all. Different cultures associated Christmas with different hues: Green  → Life, rebirth, evergreen trees surviving winter White  → Purity, snow, divinity Gold  → Light, royalty, the Star of Bethlehem Blue  → Calm, night sky, Mary’s robes in Christian art In fact,  green  was the strongest early Christmas color, symbolizing  hope and renewal  during the harsh winter...

  Why Every Business Needs a Media Consultant in 2025 In today’s competitive world, success is not just about having a great product or service — it’s about how well you  communicate your brand story . Businesses that invest in  media consultancy  consistently outperform those that don’t. Whether it’s a startup in Kochi, an SME in Bangalore, or a global brand in Dubai, one truth holds:  without a media consultant, your visibility and credibility suffer. What Happens When You Don’t Have a Media Consultant? Running a business without proper media consultancy is like sailing without a compass. Here’s what often goes wrong: Poor Online Visibility : Without an SEO strategy, your competitors dominate search results while you remain invisible. Inconsistent Messaging : Your brand tone changes across platforms, confusing potential customers. Wasted Marketing Spend : Paid ads and campaigns fail because there’s no clear communication strategy. Missed PR Opportunities : Wit...